This website uses cookies. We use cookies to analyse our website traffic and performance; we never collect any personal data about our users.

View our policies

If you love shopping, you'll love M Borough Parade

Situated in the heart of Chippenhan, Wiltshire, M Borough Parade offers a range of retailers.

Explore the Centre
M Borough Parade


M Borough Parade has a fantastic line up of shops including Waitrose, New Look, Waterstones, Robert Dyas, ShoeZone and Specsavers to name just a few. The centre is also home to a bustling Caffe Nero, as well an eclectic mix of independent boutiques – including the really popular Paprika.

Opening Hours

Mon-Sat: 09:00 - 17:30

Sun: 10:00 - 16:30

Bank holiday and invidual store opening hours may vary


The M Borough Parade is located in the heart of Chippenham, Wiltshire

Get in Touch

Centre Management Office for all General Enquiries
M Borough Parade, Chippenham
Phone: 01252 315315

Promotions and Community Events 
Permission from the Management Office is required for any community event and all photography, filming or promotion within M Borough Parade.

The centre is managed by London & Cambridge Properties Ltd. For more information about LCP please visit

Retail Opportunities
View current opportunties and estate details visit the LCP Group website.